Viking Shoot is thrilled to announce that Christian Westcough has joined the Viking Field Team, representing both Viking Arms and Leupold in the UK shooting and hunting communities. With an impressive background in precision rifle competition and hunting, Christian brings a wealth of experience and passion to his new role as a Leupold UK ambassador.
A Perfect Fit for Leupold and Viking Arms
Leupold is renowned worldwide for its high-quality optics, setting the standard for hunting and competition shooting scopes. Christian’s deep expertise in both fields makes him a perfect fit to represent the brand. His extensive experience with rifles and optics, both in competition and in the field, allows him to provide insightful reviews and demonstrations that will benefit the UK’s target shooting and hunting community.
Christian Westcough: Precision Shooter, Hunter, and Industry Leader
Christian’s journey in the shooting world is remarkable. Since 2021, he has been a professional target shooting team member and a passionate hunter.
Alongside Leupold Christian collaborates with other industry-leading brands such as Bergara International, Jackal Firearms, Nieload, Kydex Customs, and York Knife. Through social media engagement and content creation, he has built a dedicated following across Instagram, Facebook, and YouTube, with his videos surpassing 10k views. As part of the Viking Field Team, Christian will be showcasing Leupold optics and Viking Arms products across these platforms, reaching an engaged audience of shooting and hunting enthusiasts.
Championing Precision Rifle Shooting in the UK
Christian has proudly represented the United Kingdom on the global stage, competing at the 2024 IPRF World Championships in Colorado. As a founding executive member of both the Great Britain Precision Rifle Association (GBPRA) and the International Precision Rifle Federation (IPRF), he played a crucial role in establishing and promoting precision rifle shooting in the UK.
His contributions include organising qualification matches for international competitions and serving as a Media Officer to expand the sport’s reach. Though he recently stepped down from these roles, his dedication to fostering the next generation of shooters continues through his efforts to establish a Home Office Approved Club and bringing NRL Hunter to the UK, a competitive format blending hunting and precision shooting.
Hunting and the Growth of NRL Hunter UK
For Christian, hunting remains his first love. Whether pursuing rabbits, foxes, or stalking deer, his experience spans various terrains, including Spain and Norway, with plans for a Sika stalk in Ireland later this year. Recognising the need for a competitive format that mirrors real-world hunting scenarios, he established NRL Hunter UK, which launched to great acclaim in early 2025.
The first-ever Hunter match in the UK was a resounding success, and with seven more matches on the 2025 calendar, the series is set for a significant impact. As Match Director, Christian will oversee these events, ensuring they provide a challenging and realistic hunting experience. Additionally, NRL Hunter UK is planning specialised training events to further support the sport’s growth.
Advocating for Shooting and Hunting Communities
Christian remains a strong advocate for responsible firearm ownership and the shooting sports community. With constant challenges facing firearm owners, he emphasises the importance of building strong shooting communities, promoting the positive aspects of both hunting and competition shooting.
A passionate mentor, Christian is dedicated to bringing new shooters into the sport, particularly young enthusiasts—including his own son. His commitment to fostering the next generation of marksmen aligns perfectly with Viking Arms’ and Leupold’s mission to support and grow the shooting sports industry.
Looking Ahead: A Strong Partnership with Viking and Leupold
Christian is excited about this new chapter with Leupold and Viking Arms. His deep understanding of optics and his professional approach to representing brands will ensure a lasting and impactful partnership. Looking ahead, he aims to showcase key Leupold products such as the Mark 5HD scope range and the Mark 4 12-40x60mm TMR spotting scope, sharing his expertise to help shooters and hunters make informed decisions.
We’re delighted to welcome Christian Westcough to the Viking Field Team and look forward to seeing his contributions in the world of hunting and precision rifle shooting. Be sure to follow his journey on Instagram (@guerrier_weg), Facebook (Christian Westcough), and YouTube (guerrier weg) as he shares expert insights, field experiences, and exciting competition updates.
Welcome aboard, Christian!